Dancing Queens is official partner of the DJ BoBo "The Great Adventure Tour"

When music, movement and emotions merge into a great show, you need partners who understand this vision and bring it to life. This is exactly how the collaboration between Dancing Queens and DJ BoBo "THE GREAT ADVENTURE Tour" - a partnership that brings dance, quality and emotion to the stage. Dancing Queens is the official sponsor of all dance shoes on the tour.

The first contact came about through Sandra Studer, who hosted the ESC 2025 in Switzerland and supports us with various intros to the Swiss show and stage world. A good year ago, she introduced us to Curtis Burger - a central creative mind in the DJ BoBo world and one of the world's best choreographers. From the very first discussions with the DJ BoBo team, it was clear that we shared the same passion for dance and the same values of trust and long-term partnership.

For DJ BoBo's "THE GREAT ADVENTURE Tour", it was crucial that every detail was right - especially the connection between costume, movement and dance shoe. This is where Nancy Baumann, DJ BoBo's wife, came into play. With her costume drawings she came straight to Dancing Queens to the store - in search of dance shoes that not only complement the visual idea, but also reinforce it on stage.

Many of the dance shoes on DJ BoBo's "THE GREAT ADVENTURE Tour" come from the Emotional collection by Dancing Queens. This line stands for what dancing really is: movement as an expression of emotions. Happiness, magnetic attraction, elegance and harmony - all these feelings are part of dance. And it is precisely these emotions that become visible night after night on the stage of "THE GREAT ADVENTURE Tour".

For Dancing Queens this collaboration is far more than just sponsorship. It is a shared story of trust, quality and passion for dance. We are incredibly proud to be part of the DJ BoBo "THE GREAT ADVENTURE Tour" - and to see our dancing shoes where they belong: in motion, full of emotion. We are also very happy to be part of the premiere at Europa Park and to be able to see our own spot on the big screen for the first time. (link) We will keep you posted!